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Tag: new business

How to Close More Business Using Prime Buying Conditions

If you want to become an effective closer of sales then you must become familiar with the concept of Prime Buying Condition.   Ask a question of yourself and your approach currently. How do you distinguish between your closing opportunities at the moment? Or maybe a better question is do you distinguish between your opportunities that are closing?   The truth is that most sales people don’t, they merely have a list of opportunities where the decision is due to be made this week, month or quarter. Their approach then… Read more How to Close More Business Using Prime Buying Conditions

Nurture Your Way to Success in Sales

I talk about a lot of psychology in my articles as it’s important to understand how the human brain works for any interaction we have, especially when we’re trying to sell.   If I had to pick one of the most important pieces of psychology for new business development it would have to be the familiarity principle. If you missed this you can find it here:   https://sales-icon.com/2018/11/05/the-secret-to-what-makes-the-best-salesperson-familiarity-principle/   Basically the more familiar we become with anyone the more their barriers dissipate, “we develop greater positive feelings the more we… Read more Nurture Your Way to Success in Sales