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Tag: empathy

Empathy – Attribute of the Sales Elite

We at Sales Icon Coaching advocate that one of the most powerful selling techniques at your disposal is Pain & Pleasure Selling. We delve into this in great depth in the book Sales Icon: Selling in the Shadows but for an introduction to the topic please do review the article below: http://sales-icon.com/2018/11/12/the-innate-human-behaviour-which-influences-every-sale/ Now a key skill that any sales person requires, especially those whom want to exercise Pain & Pleasure selling is empathy. If you lack a level of empathy then chances are you’re going to struggle in sales. Empathy… Read more Empathy – Attribute of the Sales Elite